Prismatic

I am not a Maxxinista, if that word doesn't make you gag. (On the subject of made-up advertising words: a good friend of mine is friends with a French guy who augmented his English vocabulary by watching tv. She had to explain to him that "comcastic" is not actually a word. Is one sentence in too soon for a digression? I hope not. Keep reading!)

In other words, I am not usually one to stalk the aisles of designer discount stores, hoping for a bargain. But Prismatic has sort of made a convert out of me.